7Baggers

Victoria's Secret & Co.
(NYSE:VSCO) 

VSCO stock logo

Victoria's Secret is an American lingerie, clothing, and beauty retailer known for high visibility marketing and branding, starting with a popular catalog and followed by an annual fashion show with supermodels dubbed Angels.

Founded: 1977
CEO: Martin Waters  
Sector: TRADE & SERVICES
Industry: Speciality Retail

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At a glance:
  • Turnaround Focus Amid Brand Repositioning: Victoria’s Secret & Co. continues to reposition the core Victoria’s Secret brand while balancing product innovation, marketing shifts, and assortment changes aimed at stabilizing demand and improving brand relevance.
  • Profitability Driven by Margin and Cost Discipline: Key performance is closely tied to gross margin (promotions, freight, product mix) and operating expense control, with management emphasis on efficiency initiatives to support earnings even in a choppy demand environment.
  • North America Demand and Promo Intensity Remain Key Swing Factors: Trends in store traffic, digital conversion, and promotional competitiveness—especially in bras and intimates—can materially impact revenue and margin, making near-term results sensitive to consumer discretionary spending.
  • International and Category Mix as Potential Growth Levers: Expansion in international channels and strength in categories such as beauty and PINK can support growth, but execution risk remains as the company balances brand investment with near-term profitability goals.
  • Balance Sheet and Inventory Management in Focus: Investors typically watch inventory levels, working capital discipline, and liquidity flexibility, as tighter inventory control and prudent capital allocation can help reduce volatility and support a more consistent cash profile.
Bull Thesis:
  • Successful Brand Revitalization and Inclusivity Strategy: Victoria's Secret has been actively working to rebrand itself, moving away from its past 'aspirational' image towards one of inclusivity, body positivity, and comfort. If this strategy resonates with a broader and more diverse customer base, it could lead to renewed brand loyalty, increased market share, and a return to sustainable growth.
  • Strong E-commerce Growth and Digital Transformation: The company's continued investment in its digital platforms and e-commerce capabilities could drive significant sales growth and improve operational efficiency. A robust online presence allows for broader reach, personalized marketing, and potentially higher margins compared to traditional brick-and-mortar sales.
  • International Expansion Potential: Victoria's Secret still has significant untapped potential in various international markets. Expanding its global footprint, particularly in regions where the brand's refreshed image and product offerings are well-received, could provide a substantial long-term growth vector independent of domestic market saturation.
  • Cost Optimization and Margin Improvement Post-Spin-off: As an independent company, Victoria's Secret has greater flexibility to streamline operations, optimize its supply chain, and manage inventory more efficiently. These efforts, coupled with a focus on higher-margin products and reduced promotional activity, could lead to improved profitability and stronger free cash flow generation.
Bear Thesis:
  • Intense Competition and Market Fragmentation: The intimate apparel market is highly competitive and fragmented, with numerous direct-to-consumer (DTC) brands, established players, and fast-fashion retailers offering diverse styles, price points, and inclusive messaging. This intense competition could make it challenging for Victoria's Secret to regain significant market share or maintain pricing power.
  • Slow Pace of Brand Turnaround and Consumer Skepticism: Despite efforts to rebrand, consumer perceptions can be slow to change. Years of a specific brand image may lead to lingering skepticism among potential customers, making it difficult for the company to fully shed its past and attract new demographics at a pace that satisfies growth expectations.
  • Declining Store Footprint and Traffic Challenges: Victoria's Secret has historically relied heavily on its physical store presence. If store traffic continues to decline and the company is forced to close underperforming locations, it could negatively impact sales, increase lease liabilities, and diminish brand visibility, especially for customers who prefer in-person shopping experiences.
  • Inflationary Pressures and Supply Chain Volatility: Like many retailers, Victoria's Secret is susceptible to macroeconomic headwinds such as rising raw material costs, increased shipping expenses, and labor inflation. These pressures, combined with potential supply chain disruptions, could compress profit margins and make it difficult to meet financial targets.
Main Competitors:
  • American Eagle Outfitters ($AEO) (Aerie), Aerie competes directly in the lingerie, loungewear, and activewear market by championing body positivity, inclusivity, and comfort through unretouched campaigns and a diverse product range. This directly contrasts Victoria's Secret's historical 'aspirational' and often criticized marketing, appealing to a modern consumer base.
  • Savage X Fenty (Lingerie, loungewear, sleepwear), A major disruptor, Savage X Fenty competes by offering highly inclusive sizing, diverse representation, and a bold, empowering, and fashion-forward aesthetic. It directly challenges Victoria's Secret's traditional image and offers a more modern, diverse, and often more accessible alternative.
  • SKIMS (Shapewear, loungewear, underwear, sleepwear), Leveraging celebrity influence and social media, SKIMS competes in loungewear, underwear, and sleepwear. The brand focuses on comfort, diverse skin tones, and inclusive sizing, appealing to consumers who prioritize both style and practicality, often at a premium price point.
  • ThirdLove (Bras, underwear, loungewear), ThirdLove competes by focusing on superior fit and comfort, utilizing a 'Fit Finder' quiz and offering a wide range of sizes, including half-cups. This directly addresses a key consumer pain point in bra shopping, positioning itself as a practical, data-driven alternative to traditional lingerie brands.
Moat:
Victoria's Secret's traditional moat, built on aspirational branding and a vast retail presence, has been significantly challenged by competitors who prioritize inclusivity, comfort, and authentic representation. These newer brands leverage digital-first strategies, diverse product offerings, and a more relatable brand image to capture market share from a consumer base increasingly seeking practical, body-positive, and socially conscious alternatives, forcing VS to adapt its own strategy.
Income Statements:
Quarterly
Annual
    Unit: USD2025-11-01 2025-08-02 2025-05-03 2025-02-01 2024-11-02 2024-08-03 2024-05-04 2024-02-03 2023-10-28 2023-07-29 2023-04-29 2023-01-28 2022-10-29 2022-07-30 2022-04-30 2022-01-29 2021-10-30 2021-07-31 
                      
      net sales
    1,472,000,000 1,459,000,000 1,353,000,000  1,347,000,000 1,417,000,000 1,359,000,000  1,265,000,000 1,427,000,000 1,407,000,000  1,318,000,000 1,521,000,000 1,484,000,000  1,441,000,000 1,614,000,000 
      yoy
    9.28% 2.96% -0.44%  6.48% -0.70% -3.41%  -4.02% -6.18% -5.19%  -8.54% -5.76%     
      qoq
    0.89% 7.83%   -4.94% 4.27%   -11.35% 1.42%   -13.35% 2.49%   -10.72%  
      costs of goods sold, buying and occupancy
    -936,000,000 -940,000,000 -879,000,000  -879,000,000 -916,000,000 -858,000,000  -838,000,000 -940,000,000 -905,000,000  -861,000,000 -986,000,000 -962,000,000  -876,000,000 -944,000,000 
      gross profit
    536,000,000 519,000,000 474,000,000  468,000,000 501,000,000 501,000,000  427,000,000 487,000,000 502,000,000  457,000,000 535,000,000 522,000,000  565,000,000 670,000,000 
      yoy
    14.53% 3.59% -5.39%  9.60% 2.87% -0.20%  -6.56% -8.97% -3.83%  -19.12% -20.15%     
      qoq
    3.28% 9.49%   -6.59% 0.00%   -12.32% -2.99%   -14.58% 2.49%   -15.67%  
      gross margin %
    36.41% 35.57% 35.03% NaN% 34.74% 35.36% 36.87% NaN% 33.75% 34.13% 35.68% NaN% 34.67% 35.17% 35.18% NaN% 39.21% 41.51% 
      general, administrative and store operating expenses
    -555,000,000 -478,000,000 -454,000,000  -515,000,000 -439,000,000 -475,000,000  -494,000,000 -461,000,000 -474,000,000  -414,000,000 -437,000,000 -428,000,000  -457,000,000 -467,000,000 
      operating income
    -19,000,000 41,000,000 20,000,000  -47,000,000 62,000,000 26,000,000  -67,000,000 26,000,000 28,000,000  43,000,000 98,000,000 94,000,000  108,000,000 203,000,000 
      yoy
    -59.57% -33.87% -23.08%  -29.85% 138.46% -7.14%  -255.81% -73.47% -70.21%  -60.19% -51.72%     
      qoq
    -146.34% 105.00%   -175.81% 138.46%   -357.69% -7.14%   -56.12% 4.26%   -46.80%  
      operating margin %
    -1.29% 2.81% 1.48% NaN% -3.49% 4.38% 1.91% NaN% -5.30% 1.82% 1.99% NaN% 3.26% 6.44% 6.33% NaN% 7.49% 12.58% 
      interest expense
    -18,000,000 -18,000,000 -17,000,000  -22,000,000 -21,000,000 -22,000,000  -26,000,000 -24,000,000 -22,000,000  -15,000,000 -13,000,000 -12,000,000  -12,000,000 -3,000,000 
      other income
     1,000,000 3,000,000  -1,000,000  1,000,000      2,000,000    1,000,000 -1,000,000 
      income before income taxes
    -37,000,000 24,000,000 6,000,000  -70,000,000 41,000,000 5,000,000  -93,000,000 2,000,000 6,000,000  30,000,000 83,000,000 78,000,000  97,000,000 199,000,000 
      benefit for income taxes
    -6,000,000    -15,000,000    -22,000,000        22,000,000 48,000,000 
      net income
    -31,000,000 18,000,000 3,000,000  -55,000,000 32,000,000 -3,000,000  -71,000,000 -1,000,000 4,000,000  22,000,000 67,000,000 76,000,000  75,000,000 151,000,000 
      yoy
    -43.64% -43.75% -200.00%  -22.54% -3300.00% -175.00%  -422.73% -101.49% -94.74%  -70.67% -55.63%     
      qoq
    -272.22% 500.00%   -271.88% -1166.67%   7000.00% -125.00%   -67.16% -11.84%   -50.33%  
      net income margin %
    -2.11% 1.23% 0.22% NaN% -4.08% 2.26% -0.22% NaN% -5.61% -0.07% 0.28% NaN% 1.67% 4.40% 5.12% NaN% 5.20% 9.36% 
      less: net income attributable to noncontrolling interest
    6,000,000 2,000,000 5,000,000  1,000,000  1,000,000    3,000,000  -2,000,000 -3,000,000 -5,000,000    
      net income attributable to victoria’s secret & co.
    -37,000,000 16,000,000                 
      net income per basic share attributable to victoria’s secret & co.
    -460,000 200,000                 
      net income per diluted share attributable to victoria’s secret & co.
    -460,000 200,000                 
      benefit from income taxes
     6,000,000 3,000,000   9,000,000 8,000,000   3,000,000 2,000,000  8,000,000 16,000,000 2,000,000    
      net income attributable to victoria's secret & co.
      -2,000,000  -56,000,000 32,000,000 -4,000,000  -71,000,000 -1,000,000 1,000,000  24,000,000 70,000,000 81,000,000    
      net income per basic share attributable to victoria's secret & co.
      -20,000  -710,000 410,000 -50,000  -920,000 -20,000 10,000  300,000 840,000 960,000    
      net income per diluted share attributable to victoria's secret & co.
      -20,000  -710,000 400,000 -50,000  -920,000 -20,000 10,000  290,000 830,000 930,000    
      other loss
                 -2,000,000 -4,000,000    
      net income per basic share
                    850,000 1,710,000 
      net income per diluted share
                    810,000  
      net income per dilutive share
                     1,710,000 
    Balance Sheets:
    Quarterly
    Annual
      Unit: USD2026-05-02 2026-01-31 2025-11-01 2025-08-02 2025-05-03 2025-02-01 2024-11-02 2024-08-03 2024-05-04 2024-02-03 2023-10-28 2023-07-29 2023-04-29 2023-01-28 2022-10-29 2022-07-30 2022-04-30 2022-01-29 2021-10-30 2021-07-31 
                          
        assets
                          
        current assets:
                          
        cash and cash equivalents
      207,000,000 518,000,000 249,000,000 188,000,000 138,000,000 227,000,000 161,000,000 169,000,000 105,000,000 270,000,000 124,000,000 131,000,000 132,000,000 427,000,000 126,000,000 201,000,000 204,000,000 490,000,000 331,000,000 293,000,000 
        accounts receivable
      185,000,000 186,000,000 190,000,000 166,000,000 153,000,000 159,000,000 163,000,000 158,000,000 152,000,000 152,000,000 139,000,000 140,000,000 126,000,000 141,000,000 184,000,000 149,000,000 152,000,000 162,000,000 145,000,000 99,000,000 
        inventories
      1,098,000,000 1,071,000,000 1,377,000,000 1,058,000,000 1,043,000,000 955,000,000 1,290,000,000 1,019,000,000 987,000,000 985,000,000 1,211,000,000 1,040,000,000 1,041,000,000 1,052,000,000 1,242,000,000 1,086,000,000 1,046,000,000 949,000,000 1,019,000,000 745,000,000 
        other
      136,000,000 108,000,000 129,000,000 127,000,000 121,000,000 100,000,000 172,000,000 142,000,000 149,000,000 126,000,000 162,000,000 167,000,000 136,000,000 117,000,000 157,000,000 116,000,000 112,000,000 90,000,000 114,000,000 90,000,000 
        total current assets
      1,626,000,000 1,883,000,000 1,945,000,000 1,539,000,000 1,455,000,000 1,441,000,000 1,786,000,000 1,488,000,000 1,393,000,000 1,533,000,000 1,636,000,000 1,478,000,000 1,435,000,000 1,737,000,000 1,709,000,000 1,552,000,000 1,514,000,000 1,691,000,000 1,609,000,000 1,827,000,000 
        property and equipment
      736,000,000 731,000,000 766,000,000 777,000,000 763,000,000 774,000,000 806,000,000 810,000,000 805,000,000 843,000,000 871,000,000 855,000,000 834,000,000 846,000,000 855,000,000 864,000,000 901,000,000 957,000,000 976,000,000 999,000,000 
        operating lease assets
      1,650,000,000 1,631,000,000 1,595,000,000 1,612,000,000 1,534,000,000 1,481,000,000 1,472,000,000 1,473,000,000 1,316,000,000 1,351,000,000 1,311,000,000 1,314,000,000 1,245,000,000 1,232,000,000 1,228,000,000 1,298,000,000 1,299,000,000 1,369,000,000 1,448,000,000 1,513,000,000 
        goodwill
      367,000,000 367,000,000 367,000,000 367,000,000 367,000,000 367,000,000 367,000,000 367,000,000 367,000,000 367,000,000 365,000,000 365,000,000 368,000,000 365,000,000       
        trade names
      246,000,000 246,000,000 277,000,000 278,000,000 279,000,000 281,000,000 281,000,000 282,000,000 283,000,000 284,000,000 286,000,000 287,000,000 288,000,000 289,000,000       
        other intangible assets
        80,000,000 85,000,000 90,000,000 95,000,000 100,000,000 106,000,000 111,000,000 116,000,000 121,000,000 126,000,000 132,000,000 137,000,000       
        deferred income taxes
      54,000,000 65,000,000 22,000,000 22,000,000 23,000,000 22,000,000 19,000,000 19,000,000 20,000,000 20,000,000 15,000,000 16,000,000 16,000,000 18,000,000 20,000,000 21,000,000 17,000,000 17,000,000 10,000,000 12,000,000 
        other assets
      91,000,000 90,000,000 82,000,000 75,000,000 69,000,000 71,000,000 90,000,000 90,000,000 89,000,000 86,000,000 82,000,000 84,000,000 87,000,000 87,000,000 84,000,000 91,000,000 88,000,000 64,000,000 80,000,000 61,000,000 
        total assets
      4,770,000,000 5,013,000,000 5,134,000,000 4,755,000,000 4,580,000,000 4,532,000,000 4,921,000,000 4,635,000,000 4,384,000,000 4,600,000,000 4,687,000,000 4,525,000,000 4,405,000,000 4,711,000,000 4,142,000,000 4,072,000,000 4,065,000,000 4,344,000,000 4,369,000,000 4,658,000,000 
        liabilities and equity
                          
        current liabilities:
                          
        accounts payable
      412,000,000 493,000,000 546,000,000 480,000,000 423,000,000 419,000,000 464,000,000 475,000,000 412,000,000 513,000,000 449,000,000 529,000,000 388,000,000 481,000,000 397,000,000 490,000,000 443,000,000 538,000,000 560,000,000 371,000,000 
        accrued expenses and other
      573,000,000 673,000,000 646,000,000 600,000,000 543,000,000 633,000,000 801,000,000 752,000,000 755,000,000 810,000,000 625,000,000 578,000,000 649,000,000 737,000,000 618,000,000 623,000,000 607,000,000 714,000,000 696,000,000 702,000,000 
        current debt
      4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000 4,000,000  
        current operating lease liabilities
      264,000,000 295,000,000 284,000,000 258,000,000 260,000,000 287,000,000 252,000,000 257,000,000 246,000,000 267,000,000 288,000,000 293,000,000 298,000,000 310,000,000 305,000,000 322,000,000 299,000,000 340,000,000 320,000,000 332,000,000 
        income taxes
      33,000,000 42,000,000 11,000,000 3,000,000 26,000,000 32,000,000 5,000,000 6,000,000 18,000,000 20,000,000 2,000,000 3,000,000 30,000,000 47,000,000 8,000,000 6,000,000 98,000,000 102,000,000 18,000,000 28,000,000 
        total current liabilities
      1,286,000,000 1,507,000,000 1,491,000,000 1,345,000,000 1,256,000,000 1,375,000,000 1,526,000,000 1,494,000,000 1,435,000,000 1,614,000,000 1,368,000,000 1,407,000,000 1,369,000,000 1,579,000,000 1,332,000,000 1,445,000,000 1,451,000,000 1,698,000,000 1,598,000,000 1,435,000,000 
        long-term debt
      986,000,000 971,000,000 1,347,000,000 1,048,000,000 1,078,000,000 973,000,000 1,414,000,000 1,119,000,000 1,119,000,000 1,120,000,000 1,530,000,000 1,270,000,000 1,271,000,000 1,271,000,000 1,244,000,000 977,000,000 977,000,000 978,000,000 978,000,000 592,000,000 
        long-term operating lease liabilities
      1,597,000,000 1,576,000,000 1,551,000,000 1,564,000,000 1,482,000,000 1,434,000,000 1,428,000,000 1,428,000,000 1,285,000,000 1,312,000,000 1,279,000,000 1,285,000,000 1,219,000,000 1,201,000,000 1,207,000,000 1,269,000,000 1,274,000,000 1,314,000,000 1,391,000,000 1,457,000,000 
        other long-term liabilities
      51,000,000 44,000,000 43,000,000 74,000,000 75,000,000 75,000,000 62,000,000 60,000,000 58,000,000 79,000,000 212,000,000 202,000,000 197,000,000 206,000,000 48,000,000 52,000,000 49,000,000 39,000,000 43,000,000 123,000,000 
        total liabilities
      3,925,000,000 4,103,000,000 4,445,000,000 4,045,000,000 3,907,000,000 3,868,000,000 4,468,000,000 4,141,000,000 3,939,000,000 4,162,000,000 4,449,000,000 4,225,000,000 4,118,000,000 4,310,000,000 3,890,000,000 3,803,000,000 3,814,000,000 4,087,000,000 4,117,000,000 3,774,000,000 
        shareholders’ equity:
                          
        preferred stock — 0.01 par value...
                          
        common stock — 0.01 par value...
      1,000,000  1,000,000 1,000,000 1,000,000  1,000,000 1,000,000 1,000,000  1,000,000 1,000,000 1,000,000  1,000,000 1,000,000 1,000,000  1,000,000  
        paid-in capital
      322,000,000 345,000,000 330,000,000 320,000,000 302,000,000 297,000,000 278,000,000 265,000,000 248,000,000 238,000,000 223,000,000 210,000,000 173,000,000 195,000,000 187,000,000 177,000,000 166,000,000 125,000,000 172,000,000  
        accumulated other comprehensive income
      6,000,000 6,000,000 2,000,000 2,000,000 1,000,000 -1,000,000     -1,000,000  -1,000,000 1,000,000  6,000,000 8,000,000 5,000,000 7,000,000 8,000,000 
        retained earnings
      461,000,000 504,000,000 320,000,000 357,000,000 341,000,000 343,000,000 150,000,000 206,000,000 174,000,000 178,000,000 -3,000,000 68,000,000 92,000,000 186,000,000 47,000,000 65,000,000 52,000,000 126,000,000 72,000,000  
        total victoria’s secret & co. shareholders’ equity
      790,000,000 856,000,000 653,000,000 680,000,000                 
        noncontrolling interest
      55,000,000 54,000,000 36,000,000 30,000,000 28,000,000 24,000,000 24,000,000 22,000,000 22,000,000 21,000,000 18,000,000 21,000,000 22,000,000 18,000,000 17,000,000 22,000,000 24,000,000    
        total equity
      845,000,000 910,000,000 689,000,000 710,000,000 673,000,000 664,000,000 453,000,000 494,000,000 445,000,000 438,000,000 238,000,000 300,000,000 287,000,000 401,000,000 252,000,000 269,000,000 251,000,000 257,000,000 252,000,000 884,000,000 
        total liabilities and equity
      4,770,000,000 5,013,000,000 5,134,000,000 4,755,000,000 4,580,000,000 4,532,000,000 4,921,000,000 4,635,000,000 4,384,000,000 4,600,000,000 4,687,000,000 4,525,000,000 4,405,000,000 4,711,000,000 4,142,000,000 4,072,000,000 4,065,000,000 4,344,000,000 4,369,000,000 4,658,000,000 
        preferred stock—0.01 par value...
                          
        common stock—0.01 par value...
       1,000,000    1,000,000    1,000,000    1,000,000    1,000,000   
        shareholders' equity:
                          
        total victoria's secret & co. shareholders' equity
          645,000,000 640,000,000 429,000,000 472,000,000 423,000,000 417,000,000 220,000,000 279,000,000 265,000,000 383,000,000 235,000,000 247,000,000 227,000,000    
        less: treasury stock; 0, 0, and 0 shares, respectively
                          
        trade name
                    246,000,000 246,000,000 246,000,000 246,000,000 246,000,000 246,000,000 
        cash in escrow related to the spin-off
                         600,000,000 
        long-term debt due to former parent
                          
        net investment by former parent
                          
        less: treasury stock, at average cost; 0, 0, and 0 shares, respectively
                     -2,000,000     
        due to former parent
                          
        total shareholders' equity
                        252,000,000  
        due to related parties
                         2,000,000 
        long-term debt due to related party
                         97,000,000 
        equity
                          
        net investment by l brands, inc.
                         876,000,000 
      Cashflow Statements:
      Quarterly
      Annual
        Unit: USD2026-05-02 2025-11-01 2025-08-02 2025-05-03 2024-11-02 2024-08-03 2024-05-04 2023-10-28 2023-07-29 2023-04-29 2022-10-29 2022-07-30 2022-04-30 2021-10-30 2021-07-31 
                       
          operating activities:
                       
          net income
        57,000,000  21,000,000 3,000,000  30,000,000 -3,000,000 -68,000,000 3,000,000 4,000,000 166,000,000 143,000,000 76,000,000 400,000,000 325,000,000 
          adjustments to reconcile net income to net cash from operating activities:
                       
          depreciation and amortization
        54,000,000 185,000,000              
          share-based compensation expense
        13,000,000 41,000,000 29,000,000 14,000,000 45,000,000 32,000,000 16,000,000 41,000,000 27,000,000 14,000,000 38,000,000 26,000,000 12,000,000 24,000,000 15,000,000 
          deferred income taxes
        11,000,000 2,000,000 3,000,000 5,000,000 1,000,000 3,000,000 5,000,000 7,000,000 8,000,000 10,000,000 -3,000,000 -2,000,000 5,000,000 58,000,000 59,000,000 
          changes in assets and liabilities:
                       
          accounts receivable
        2,000,000 -29,000,000 -4,000,000 8,000,000 -11,000,000 -6,000,000   -1,000,000 14,000,000 -23,000,000 12,000,000 10,000,000 -4,000,000 22,000,000 
          inventories
        -26,000,000 -420,000,000 -100,000,000 -86,000,000 -305,000,000 -34,000,000 -2,000,000 -184,000,000 -5,000,000 2,000,000 -298,000,000 -138,000,000 -98,000,000 -318,000,000 -44,000,000 
          accounts payable, accrued expenses and other
        -181,000,000 132,000,000 19,000,000 -98,000,000 -55,000,000 -99,000,000 -174,000,000 -122,000,000 -106,000,000 -180,000,000 -229,000,000 -137,000,000 -200,000,000 163,000,000 -86,000,000 
          income taxes
        -11,000,000 -20,000,000 -40,000,000 -7,000,000 -45,000,000 -24,000,000 -3,000,000 -83,000,000 -56,000,000 -18,000,000 -131,000,000 -120,000,000 -12,000,000 29,000,000 12,000,000 
          other assets and liabilities
        -56,000,000 -54,000,000 -47,000,000 -51,000,000 -40,000,000 -26,000,000 -20,000,000 -29,000,000 -49,000,000 -36,000,000 -7,000,000 25,000,000 -9,000,000 -207,000,000 -72,000,000 
          net cash from operating activities
        -137,000,000 -174,000,000 6,000,000 -150,000,000 -249,000,000 -1,000,000 -116,000,000 -200,000,000 -19,000,000 -108,000,000 -279,000,000 -51,000,000 -146,000,000 378,000,000 389,000,000 
          investing activities:
                       
          capital expenditures
        -54,000,000 -163,000,000 -111,000,000 -43,000,000 -150,000,000 -99,000,000 -39,000,000 -224,000,000 -144,000,000 -55,000,000 -125,000,000 -58,000,000 -21,000,000 -117,000,000 -66,000,000 
          free cash flows
        -191,000,000 -337,000,000 -105,000,000 -193,000,000 -399,000,000 -100,000,000 -155,000,000 -424,000,000 -163,000,000 -163,000,000 -404,000,000 -109,000,000 -167,000,000 261,000,000 323,000,000 
          net cash from investing activities
        -54,000,000 -163,000,000 -111,000,000 -43,000,000 -133,000,000 -83,000,000 -39,000,000 -223,000,000 -143,000,000 -55,000,000 -150,000,000 -83,000,000 -48,000,000 -117,000,000 -66,000,000 
          financing activities:
                       
          repurchases of common stock
        -100,000,000       -125,000,000 -125,000,000 -125,000,000 -214,000,000 -169,000,000 -109,000,000   
          borrowings from asset-based revolving credit facility
        55,000,000 545,000,000 245,000,000 160,000,000 460,000,000 145,000,000 90,000,000 405,000,000 115,000,000 15,000,000 267,000,000     
          repayments of borrowings from asset-based revolving credit facility
        -40,000,000 -170,000,000 -170,000,000 -55,000,000 -165,000,000 -145,000,000 -90,000,000 -145,000,000 -115,000,000 -15,000,000      
          tax payments related to share-based awards
        -28,000,000 -13,000,000 -10,000,000 -10,000,000 -9,000,000 -8,000,000 -7,000,000 -10,000,000 -9,000,000 -9,000,000 -40,000,000 -39,000,000 -38,000,000 -3,000,000  
          distribution to noncontrolling interest
        -7,000,000               
          payments of long-term debt
        -1,000,000 -3,000,000 -2,000,000 -1,000,000 -3,000,000 -2,000,000 -1,000,000 -3,000,000 -2,000,000 -1,000,000 -3,000,000 -2,000,000 -1,000,000   
          other financing activities
         -1,000,000 3,000,000 12,000,000 5,000,000 9,000,000 14,000,000 -3,000,000   -2,000,000 -2,000,000 -1,000,000 5,000,000  
          net cash from financing activities
        -121,000,000 360,000,000 67,000,000 106,000,000 272,000,000 -17,000,000 -10,000,000 122,000,000 -133,000,000 -132,000,000 67,000,000 -153,000,000 -91,000,000 -266,000,000 233,000,000 
          effects of exchange rate changes on cash and cash equivalents
        1,000,000 -1,000,000 -1,000,000 -2,000,000 1,000,000   -2,000,000 -1,000,000  -2,000,000  -1,000,000 1,000,000  
          net decrease in cash and cash equivalents
        -311,000,000  -39,000,000 -89,000,000 -109,000,000 -101,000,000 -165,000,000 -303,000,000 -296,000,000 -295,000,000 -364,000,000  -286,000,000 -4,000,000  
          cash and cash equivalents, beginning of period
        518,000,000 227,000,000 227,000,000 227,000,000 270,000,000 270,000,000 270,000,000 427,000,000 427,000,000 427,000,000 490,000,000  490,000,000 335,000,000  
          cash and cash equivalents, end of period
        207,000,000 249,000,000 188,000,000 138,000,000 161,000,000 169,000,000 105,000,000 124,000,000 131,000,000 132,000,000 126,000,000  204,000,000 331,000,000  
          adore me long-lived assets impairment charges
                       
          payments for contingent compensation related to adore me acquisition
                       
          equity method investment impairment charges
                       
          gain on sale of assets
            -6,000,000 -6,000,000          
          amortization of fair value adjustment to acquired inventories
               22,000,000 15,000,000 9,000,000      
          proceeds from sale of assets
            16,000,000 16,000,000          
          acquisition, net of cash acquired
               1,000,000 1,000,000       
          other investing activities
            1,000,000      -7,000,000 -7,000,000 -9,000,000   
          payments for contingent and deferred consideration related to adore me acquisition
                       
          proceeds from stock option exercises
         2,000,000 1,000,000     3,000,000 3,000,000 3,000,000 4,000,000 4,000,000 3,000,000 3,000,000  
          net increase in cash and cash equivalents
         22,000,000              
          net loss
         -11,000,000   -25,000,000           
          adjustments to reconcile net loss to net cash from operating activities:
                       
          payments for contingent consideration related to adore me acquisition
            -16,000,000 -16,000,000 -16,000,000         
          depreciation and amortization of long-lived assets
          125,000,000 62,000,000 192,000,000 129,000,000 65,000,000 216,000,000 145,000,000 73,000,000      
          changes in assets and liabilities, net of assets and liabilities related to the acquisition:
                       
          investment in frankies bikinis, llc
                  -18,000,000 -18,000,000 -18,000,000   
          cash received from noncontrolling interest holder
                       
          net transfers to former parent
                       
          proceeds from issuance of long-term debt, net of issuance costs and discounts
                     982,000,000  
          cash received from noncontrolling interest partner
                  55,000,000 55,000,000 55,000,000   
          depreciation of long-lived assets
                  208,000,000 140,000,000 70,000,000 233,000,000 158,000,000 
          asset impairment charges
                       
          gain related to formation of u.k. joint venture
                       
          gain from hong kong store closure and lease termination
                       
          borrowings from foreign facilities
                       
          repayments of foreign facilities
                       
          borrowing from former parent
                       
          proceeds from issuance of long-term debt
                      600,000,000 
          effects of exchange rate changes on cash and cash equivalents and restricted cash
                   -2,000,000   2,000,000 
          net increase in cash and cash equivalents and restricted cash
                   -289,000,000   558,000,000 
          cash and cash equivalents and restricted cash, beginning of period
                   490,000,000   335,000,000 
          cash and cash equivalents and restricted cash, end of period
                   201,000,000   893,000,000 
          impairment of goodwill
                       
          income taxes payable
                       
          net transfers from (to) former parent
                     -1,253,000,000  
          net transfers from (to) l brands, inc.
                      -367,000,000